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BriteVerify

BriteVerify

Overview

What is BriteVerify?

BriteVerify email verification and validation solutions ensure that an email address actually exists, checking it in real time without ever sending a message. BriteVerify's email validation API can be quickly added to anywhere users collect customer data. From web…

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Recent Reviews

TrustRadius Insights

BriteVerify has proven to be an invaluable tool for users in a variety of industries. Customers have used the software to validate …
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I <3 Brite Verify

10 out of 10
December 18, 2020
Incentivized
Yes, whenever we upload new lists with information we're unsure about, we always use BriteVerify. I love the simple user experience, cheap …
Continue reading

BriteVerify is my go-to

10 out of 10
December 03, 2020
Incentivized
Right now, we use it to upload lists to weed out suspicious email addresses/addresses that would cause our emails to bounce. We only use …
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Awards

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Pricing

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What is BriteVerify?

BriteVerify email verification and validation solutions ensure that an email address actually exists, checking it in real time without ever sending a message. BriteVerify's email validation API can be quickly added to anywhere users collect customer data. From web forms to landing pages, mobile…

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.validity.com/products/brite…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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What is NeverBounce a ZoomInfo company?

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What is ZeroBounce?

ZeroBounce is an email list validator that removes all invalid email addresses to prevent bounces and preserve the sender's reputation.

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Product Details

What is BriteVerify?

BriteVerify email verification and validation solutions ensure that an email address actually exists, checking it in real time without ever sending a message. BriteVerify's email validation API can be quickly added to anywhere users collect customer data. From web forms to landing pages, mobile devices to Point-of-Sale (POS) systems, BriteVerify instantly validates the emails businesses collect.

Users can also cleanse existing email lists with the BriteVerify verification solution.

BriteVerify Features

  • Supported: List Verification for Email
  • Supported: API for Real-Time Verification for Email
  • Supported: Real-Time Verification for Email, Phone, and Address

BriteVerify Video

BriteVerify from Validity Overview

BriteVerify Integrations

BriteVerify Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

(43)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

BriteVerify has proven to be an invaluable tool for users in a variety of industries. Customers have used the software to validate marketing CSV lists, ensuring that only correct email addresses are included and reducing the risk of sending materials to non-existent contacts. This has resulted in improved deliverability and maintained a good email reputation, as emails are less likely to end up in spam folders. BriteVerify has also been instrumental in creating newsletter contacts for companies, particularly for those who are not yet familiar with the company but are interested in receiving regular updates. Additionally, it has become a go-to solution for users who need to import lists from clients, guaranteeing that only valid email records are included in their marketing data universe. The software's reports have played a crucial role in deliverability consulting programs, helping associations enhance their metrics by identifying and addressing issues such as spam traps and blacklisting.

Furthermore, BriteVerify is widely used for list uploads and email record verification, ensuring a 100% verified data set for targeted and high-quality work. Users have also utilized the software to clean customer databases, allowing them to effectively target their active leads, prospects, and clients while saving on database hosting costs. The integration of BriteVerify with Salesforce has provided immense value as well. For instance, users can enrich leads through CSV upload and then upload the results into Salesforce to understand the number of invalid emails and other contact details within their database. The Validity Verify lightning component in Salesforce has proven beneficial by displaying the email status on lead and contact records, providing users with a quick overview of email validity before sending. Moreover, BriteVerify has played a significant role in maintaining domain reputation, optimizing engagement with marketing lists, and reducing bounce rates for email distribution company-wide.

The versatility of BriteVerify extends beyond marketing initiatives. Users rely on this software to validate email addresses at the point of entry on websites, ensuring the accuracy and validity of contact data. It has also helped improve the marketable rate in email campaigns, ensuring effective communication deliverability to clients. BriteVerify's service has been particularly effective in detecting and filtering out parking domain emails, preventing compromised email delivery. Additionally, the software is frequently used to validate lead lists before uploading them into CRM systems, guaranteeing data cleanliness and email deliverability. Its integration with Salesforce has greatly reduced the number of disposable/junk leads, improved lead quality, and helped identify inactive contacts.

Users have found BriteVerify to be highly intuitive, running quickly and providing a cost-effective measure to confirm current email addresses and eliminate invalid addresses, thereby avoiding message delivery bounces. The software is also used by brokers to vet email campaigns, lower bounce rates, and ensure they don't waste time with erroneous email addresses.

On a monthly basis, users rely on BriteVerify to validate contact data and keep it as clean as possible in terms of email validations. The software's API integration across various platforms and forms helps gather correct and valid email addresses, ensuring the collection of accurate customer information. For clients with low sender scores, BriteVerify is used to scrub and verify lists, guaranteeing the targeting of the highest quality addresses.

Moreover, BriteVerify plays a vital role in validating email addresses in CRM systems, scrubbing databases, and optimizing email deliverability for mass email campaigns. By using BriteVerify, users can confirm the legitimacy of contact information obtained from partners, reducing bounced emails and identifying mobile numbers. It is also utilized to cleanse existing contacts and leads, ensuring data accuracy and optimizing email deliverability.

In addition to its role in marketing efforts, BriteVerify is also an essential tool for determining genuine customer intent in online submissions. Users frequently use BriteVerify to audit and validate emails as customers submit them online, helping improve lead quality by ensuring accurate customer information.

Overall, BriteVerify has proven to be a valuable solution for businesses across industries. From list validation and data cleansing to optimizing engagement with marketing campaigns and improving deliverability metrics, users rely on this software to maintain accurate contact data, reduce bounce rates, and optimize their communication strategies.

Great Value for Money: Several users have found the product to provide excellent value for its price. They appreciate the pay-as-you-go payment model, which allows them to avoid subscribing to a package and gives them flexibility in their usage.

Quick and Easy to Use: Many reviewers have mentioned that the product is quick and easy to use. They find it helpful that each record is clearly flagged with a status, making it easy for them to identify valid, invalid, accept-all, or unknown emails. The clear recommendations provided for each record based on its status also assist in data cleanse and help reduce bounce rate.

Time-Saving Bulk List Upload: A significant number of users have praised the bulk list upload feature as a time-saving aspect of the product. This feature allows them to upload and validate email lists in bulk, saving valuable time and effort in managing their email campaigns.

  1. Limited Integration with SFDC: Some users have expressed the need for deeper integration with Salesforce, stating that the current integration through Validity Verify lightning component is not sufficient. They would like to see more data being populated into fields and have a seamless workflow within SFDC.

  2. Pricing for Mass Usage: Several reviewers have suggested that the pricing should be further reduced, especially for mass usage. They feel that the current pricing structure does not cater well to large-scale verification needs and could be prohibitive for businesses with high volume email lists.

  3. Incomplete Results and Unknown Statuses: A common concern raised by users is related to incomplete results and unknown statuses of emails. Some users have mentioned that certain emails cannot be verified or are marked as 'unknown', which limits their ability to take appropriate action based on the validation results.

Users frequently recommend the following actions when using BriteVerify:

  • Organize and label lists before using BriteVerify. This ensures a more efficient and accurate verification process.
  • Split email list into segments to identify patterns of invalid email addresses.
  • Use BriteVerify before sending any emails to maintain list quality, avoid high bounce rates, and protect sender reputation.

These recommendations reflect the users' experiences with BriteVerify and highlight the need for effective data hygiene practices and utilizing the tool at the appropriate stages of the email marketing workflow.

Attribute Ratings

Reviews

(1-18 of 18)
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Score 10 out of 10
Vetted Review
Verified User
Incentivized
It helps us verify email IDs and [their] validity. It has helped me improve Marketable rate in email campaigns.
  • Accuracy.
  • User-friendly.
  • Pay-per-use model.
  • Cost effective.
  • Best backend support.
  • Accuracy of "Accept All" email IDs
Reliable database with higher accuracy percentage for all regions.
December 18, 2020

I <3 Brite Verify

Score 10 out of 10
Vetted Review
Verified User
Incentivized
Yes, whenever we upload new lists with information we're unsure about, we always use BriteVerify. I love the simple user experience, cheap price point, and ease of mind when it comes to data.
  • Price Point
  • Data Hygeine
  • Easy user experience
  • I've got nothing!
Any digital strategist that works with lists of any significant size should use BriteVerify!
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I use BriteVerify to validate email lists I use to advertise my company with various professional groups in the fields of education, psychology, social services, and child care. Before each email campaign I use BriteVerify and ensure my list has a high level of acceptance and reduce any potential rejections.
  • Very easy process to upload files.
  • Extremely quick process of validation.
  • Clear means to differentiate types/status of email within my list.
  • while nice to be able to download all file types as a separate list, be clearer that the, "all list" with each email and status is really all one needs, though I like the functionality of being able to download separate lists by type as it i needed at times and does save user time.
For my needs as a small business it is quick and easy to use. I am not a large operation nor a company with a long history of need for such. BriteVerify's ease of use is well suited for my needs and abilities. As I develop email campaigns the ability to verify recipient emails first has been useful.
December 03, 2020

BriteVerify is my go-to

Score 10 out of 10
Vetted Review
Verified User
Incentivized
Right now, we use it to upload lists to weed out suspicious email addresses/addresses that would cause our emails to bounce. We only use it at this most basic level at this time.
  • Identifies all questionable email addresses.
  • Allows you to only download those valid emails.
I have used BriteVerify quite a few times this year. Each time, the results have been received quickly and I am able to get the needed list(s) to my team as quickly as possible so that we can continue to serve our clients efficiently.
December 02, 2020

Simple and effective

Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use BriteVerify at the point of entry of our email addresses on our consumer and Health Care Professional websites. We also use it to validate our databases on a yearly basis. We use both upload list and API.

As for preventing business issues, if we don't use it we have invalid email addresses in our database and then when we send out emails to these invalid email addresses we impact our Email Reputation.
  • It is a quick API call effort that is easy to implement with only 4 responses.
  • There is the ability to upload a list and API calls, so that makes it easy to use.
  • Easy to download the list of Invalids in multiple file formats.
  • Combining this product with other Validity products for a bundles price is a good idea, but the minimal size of usage is not fitting our needs. Seems like we are paying for something we are not using.
  • Similar products have a database aspect that allows us to identify any known SPAM traps.
  • Similar products allows for suggested corrected addresses for examples that are domain issues. e.g. @gmail.comm.
It fits well with other Validity products like ReturnPath email reputation monitoring.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We have wired in the BriteVerify email verification service (i.e., their API) across all new inbound shopper signup forms so that all new email addresses that are being gathered (with the shopper's full opt-in permission of course) go thru this validation step to ensure that we are only gathering correct, valid and working email addresses. This includes web, app, kiosk and POS currently.
  • Fast verification.
  • Simple scoring.
  • Easy to implement.
  • More depth of verification.
  • Additional insights on when an email is marked as "bad."
It does two things really well:

  1. Can help clean up your existing database of email addresses.
  2. Can prevent bad email addresses from coming into your database.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use BriteVerify to mass check emails of existing lists (often a few thousand contacts) before uploading to our CRM to ensure we only enter accurately and up to date contacts. This helps us to avoid data accuracy issues and ensure we are keeping in contact with the most relevant stakeholders and clients.
  • Simple UI
  • Clear results
  • Quick turnaround
  • Clearer pricing
  • More detailed results for unknown/accept all.
  • More detailed results for invalid.
Great for mass cleaning lists to quickly determine incorrect emails, however, the bulk are often unknown/accept all, which isn't very insightful. I use this regularly to clean existing lists ensuring they are up to date before being used for mass communications. This ensures our bouncebacks remain low and helps our conversion rates.
Vanessa Stupples | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I use BriteVerify to make sure that marketing CSV lists have correct emails, so I'm not sending marketing to non existent contacts as well as greatly reducing the probability that my emails will go into spam. It's great for creating newsletter contacts for people not yet familiar with my company but like the information and tip sent out fortnightly.
  • It's great value for money
  • Nice and quick to use
  • I like to pay as I go instead of having to subscribe.
  • I'd like to be able to download all correct emails instead of downloading all and filtering that way.
Great for cold calling emails to make sure that you are not wasting email limits when marketing, and ensuring that your emails actually get to where you want them.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We currently use BriteVerify in two very key places. First, Brite Verify has been added to our web forms and has assisted us greatly in cutting down the number of disposable/junk leads that come into Salesforce. Second, we've added the BriteVerify component to our Lightning page layouts on Leads and Contacts. It is nice to have an at a glance look to see if an email is valid or not before sending it. We've been able to identify Contacts no longer at the company and spelling mistakes in emails right out of the gate.
  • Visual indication of email validity
  • Reduction in number of disposable/junk Leads
  • User friendliness
  • Allow for reporting on email status (not sure if this is a current feature or not but being able to run a report on not valid emails from BV would be amazing)
  • Not necessarily BriteVerify's problem but the number of Accept All's is alarming and would be great if they could get past that somehow
BriteVerify does a great job preventing disposable and junk leads from coming into Salesforce which saves sales reps time. I like the fact that you can see on the layout if an email is good or not. I don't believe this is a downfall on BriteVerify but I wish Accept All emails would still return valid or not valid so you could see if someone is still with the company or not.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use BriteVerify, integrated with Salesforce, to insure our brokers do not waste their time with erroneous email addresses. We [also] vet our email campaigns to lower our bounce rate.
  • Salesforce Integration.
  • Fast, reactive Customer Services.
  • Easy to use tools.
  • Training documentation for added features like Jobbuilder.
  • Email checked upon lead creation in Salesforce, rather than lead viewed.
Verification of emails before mass email campaigns to get a better realisation of uptake.
Raheel Alam | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use BriteVerify in a few different ways. First, We use it to enrich leads via CSV upload and then upload those results into Salesforce. We use this as part of an ongoing project to understand the number of invalid emails, phones, etc in our database. We also leverage BriteVerify in Salesforce using the Validity Verify lightning component to display the Email status on lead and contact records. We are beginning to explore email verification via API on webforms as well.
  • It has great coverage of emails, i think we have very few that can't be verified despite being valid.
  • It's pretty darn useful to know if your email is going to go through or not before you spend time composing.
  • Deeper integration with SFDC to get more data into fields rather than just the Validity Verify lightning component.
If you need a solution to bulk verify emails after insert in your CRM, BV does a great job and provides more than just a yes/no Response. You can dig more into why it's invalid for example. The Validity Verify product is very helpful if you are needing to show reps quickly whether an email is valid or not.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I'm Carlos Plazas with Fiserv and I currently use BriteVerify for email validation for all our contact data. I mainly use it on a monthly basis for list uploads with our CRM to verify emails. It helps us to keep our contact data as clean as possible in regards to emails validations.
  • Validate email addresses.
  • Validate and US and Canadian phone numbers.
  • You can verify phone numbers via a list upload on the BriteVerify website but not addresses. Mailing addresses can only be verified via the Full API.
  • Validates phone numbers in the U.S. and Canada, can we validate international phone numbers?
With BriteVerify you can utilize their tools, and verify your data prior to having it send. In doing this it helps to ensure you are only always mailing to good, valid, deliverable emails and not paying to send to any emails that will hard bounce and cause any deliverability issues.
Dennis Miller | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We've used BrightVerify for our email marketing lists. It helps us ensure maximum deliverability to our mailing lists which helps maintain our domain reputation and ensures we're optimizing engagement with our marketing lists.
  • Improves email data quality
  • Helps improve the overall experience of the customers on our lists
  • Helps protect our email domain reputation to allow for continually successful campaigns
  • Increased success rate as sometimes emails can't be verified or rejected
  • Maybe more proactive engagement from Customer Success
  • Maybe an integration with Salesforce for bulk email verification without going through CSV
I think our use case was particularly well suited to BriteVerify. We had a very large list of top of funnel prospects that we wanted to run an email campaign with. We needed to protect our domain reputation and maximize engagement, so using the email verification tool worked perfectly. In my view, it is most valuable for these top of funnel leads and would probably be a bit less useful for more middle funnel or bottom-funnel leads.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use BriteVerify to confirm that our contacts are providing us with legitimate email addresses before we send them into our follow-up email workflows. We use it to both verify batch data in a list, and to verify individual emails are they come in. This helps us avoid high bounce rates on our email campaigns.
  • Verify an email address is legitimate.
  • Allow the option of bulk upload or single confirmation.
  • Enable real-time verification.
  • Some good emails fall into the "unknown" bucket.
  • The web dashboard could be improved.
BriteVerify is a great service for real time, API, or batch email verification to prevent high bounce rates in email campaigns. The service works well with great accuracy.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
I use BriteVerify to validate email addresses in our CRM system by uploading lists of contacts and exporting the results to view mailable, unavailable, and invalid contacts. It helps scrub our database and get rid of contacts who are no longer current, and allows us to ensure our email deliverability is optimized when sending mass emails.
  • It allows you to view detailed results of your list imports.
  • It allows you to easily integrate with your marketing automation or CRM platform.
  • It allows you to incorporate the API to validate single email addresses seamlessly.
  • It would be nice to have a feature that allows you to customize the types of results that you are looking for, i.e. only check emails with invalid domains, Canada domains, etc.
  • It would be nice to allow you to export the results of email validations for an unlimited amount of time so you can go back a month later to download results.
  • It would be nice to have more detailed results of emails that have unknown status, as we are sometimes unsure if unknown or risky emails are safe to include in email sends.
BriteVerify is a robust and simple to use platform that is great for organizations looking to maintain the health of their email database, and ensures that spam addresses and outdated contacts are recognized in their email data. It is especially great to validate contacts who may be old in your database, who may have moved onto a new company and you are unsure if they can still receive email.
Jenny Lassi | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
At Infinity Direct, I use BriteVerify before we do any list import where the list source is the client we're sending email on behalf of. Also, any repetitive processes involving data transfer, we utilize the API prior to allowing records into our marketing data universe. While at HighRoad Solution, I used BriteVerify reports as a vital component to my deliverability consulting programs I did with associations when their deliverability metrics were decreasing due to spam traps and/or blacklisting.
  • Clearly flags each record with a status valid, invalid, accept-all or unknowns.
  • Has clear recommendations on what to do with each record based on the status.
  • Occasionally, we'll need to test like 1 or 2 records and instead of importing a list of 2 records, it would be nice to have a landing page to enter 1 address and run it to get on-screen messaging on results.
  • It would be nice to see ECOA (email change of address) data on the report too for invalid email addresses.
BriteVerify is my go-to for running a list first before sending it. On occasion, if a client has a stubborn recycled spam trap in their database, those addresses are valid addresses that aren't caught all of the time. In those use cases, I have run lists in a competitor product that bumps the file against their proprietary spam trap database to source the records most likely to be causing a problem. That tool is more expensive and is an annual commitment which is why I always start with BriteVerify because it is a better value.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
This valued tool enables us to determine the accuracy of mailing lists we develop for clients and internal use. We can confirm current email addresses and, more importantly, eliminate invalid addresses to avoid bounces in message delivery. Its use is highly intuitive, it runs quickly, and is a worthwhile cost-effective measure.
  • Very small learning curve.
  • Category breakdown.
  • Inexpensive.
  • I'm very satisfied with its current functionality.
The operation couldn't be simpler. Evaluation time depends on the size of the list to be analyzed, but the difference is a matter of minutes at most. Results are stored for later reference, but the breakdown of each list is provided immediately by email.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use this to verify email addresses, addresses, or to see if a phone is valid. It is highly effective to keep your database clean and your email and mailing list scrubbed from bad data.
  • Pretty accurate in cleaning out bad emails and phone number
  • Easy to use AI
  • Integrates with forms
  • Wish it was slightly more accurate
  • Wish it was better at cleaning non-company emails
  • Wish it integrated with Marketo
Well suited for large email sends and cleaning out databases.
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